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Kid Cudi, a rap artist that appeared seemingly out of nowhere in 2009 with his hit single Day'N'Night, is an alternative hip hop artist. Alternative hip hop is rap that does not conform to the typical stereotypes associated with rap (i.e gangsta-rap).
Kid Cudi's rap songs in particular have a jazzy, funk kind of sound. Simply, his rap music is something you can listen to at anytime, anywhere, and anyplace. It is soothing yet it can pump you up. Kid Cudi's voice is also very unique sounding. It goes perfectly with the jazzy sounding rap beats that he makes. The production, his voice, his lyrics, and the beats come together to make a smooth sound that you can vibe to.
However on February 28th, 2012 Kid Cudi released the album WZRD. This was his attempt at a rock album that just did not have the it factor that made other fans, and myself, love his music. Similar to Lil Wayne's attempt at rock music, this fell very short of the mark. Kid Cudi is not a rocker, he is a rapper. Though he does sing in some of his rap songs, singing in a rock song requires actual singing talent which he does not have. The album's songs contained mixtures of electronic instruments and a drum kit that made it lack authenticity as a rock album. It was just not an enjoyable album from beginning to end.
I do not understand why Kid Cudi decided to switch genres out of the blue when everybody fell in love with his rap music. Unlike Lil Wayne, Kid Cudi does not have they years of experience to pull this off. He was in the prime of his rap music career and this experiment can possibly knock off a good portion of his fan base.
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